Communicating with new Clients

Communicating with new Clients

What are the big dos and don’t when communicating with clients for the first time.

In a recent review with clients BuildPro highlights what makes clients engage one builder/tradesman over another. Its an old cliche but first impressions count for a lot.

The biggest mistake a service provider can make when inquiring about a new project is to send a very short message to the client like;


‘We can do this job for €500’


‘My number is… call me when your free’.


When clients see such short messages they feel there is no real interest from the service provider to complete their project and in most cases they do not reply to these messages. The most successful service providers on BuildPro always open their message by introducing their company. Following your introduction the service provider should comment on the client’s project asking any questions which may be needed to establish a price to complete the job. If you are unable to provide a full price to complete the project then providing a guide price on some elements of the work will always help show the client you have understood the project brief. This may include items like a rate to tile a sqm or lay floor boards sqm. Builders and Tradesmen should always include simlar projects they have completed to reassure the client you have the experience to complete the job. So in summary when messaging a client for the first time include;

  1. Introduction
  2. Comment on the Project
  3. Mention similar projects you have completed
  4. Looking forward to working with you.

The following is a sample opening message to a new client.

‘Dear Matt,

I would like to inquire about your ‘Extension’ project in Dublin 14. Our company is ABC Ltd, a family run construction business with over 30 years experience in residential building and extensions. I see from your project description that you wish to convert a garage to another bedroom, can i ask you, do you have any photos of the existing garage as this would help determine the condition of the existing structure. An approximate price for this type of extension would be €1200 per sqm but I can submit a formal price after a site visit. 

We have completed many garage extension over the past two years and would look forward to working with you on this project. Please let me know when suits you for a site visit and I will schedule this in.

Kind Regards


ABC Construction Ltd’



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